Within the framework of Enerjisa’s vision of “a better future for everyone” this project was developed in line with the principle of leaving no one behind and with a focus on partnerships for the goals, aiming to enable equal participation for visually impaired individuals through design for all.
Based on the understanding that disability is not a personal deficiency but the result of societal barriers, project aimed to remove obstacles for equal participation in social and economic lifeImplemented through employee volunteering, the project followed a strategy in which employees’ knowledge, expertise, values were transformed into social benefit. The team, pioneered a project that redefined accessibility standards. In collaboration with WeWALK, a social enterprise developing technologies for visually impaired individuals, they made the Interactive Energy Tunnel at Enerjisa’s Ankara Customer Service Center accessible. Designed as Türkiye’s first interactive energy museum, the Tunnel allows visitors to experience the transformation of energy with a sustainability focus—across climate, cities, humanity—through touch, sound, and sight.
Enerjisa volunteers played an active role throughout the process, adapting exhibition content into accessible formats, preparing navigation maps, developing audio description guidelines, and testing solutions on-site. WeWALK contributed with its technology and professional assistant team. As a result, visitors were able to independently navigate from the metro to the museum, use kiosks and interactive areas, experience content with real-time audio descriptions via app.
The development process resulted in concrete&measurable outputs: more than 25 visually impaired individuals visited the Tunnel independently post-launch; the initiative reached 2,000 people directly and 50,000 through campaigns; social media posts gained 920,000+ views, and media coverage in 135 outlets reached 1.2 million people. Enerjisa provided eight months of free access to the app.
This initiative extended Enerjisa’s accessibility standards from customer services into a cultural space, putting into practice the vision of “leaving no one behind.” It also directly contributed to the UN Sustainable Development Goals: SDG 9 (Industry, Innovation and Infrastructure), SDG 10 (Reduced Inequalities), SDG 17 (Partnerships for the Goals).
A large-scale launch event brought together more than 65 participants from NGO's, academia, industry, and the visually impaired community. Panels, live experiences, and open discussions addressed issues such as accessibility, unconscious bias, and ableism. This gathering not only positioned the initiative as a pioneering private-sector example, also generated concrete proposals for accelerating inclusive investments. With media coverage, the Accessible Energy Tunnel became a strong design model uniting technology, volunteering, and social impact.
URL: https://youtu.be/m0bURH4_G-U?si=F2rwi0rUYBSovHuh
Credits(If Applicable): WeWALK, DANIŞ Görüntülü Asistan Hizmeti
Videos:
https://www.youtube.com/watch?v=m0bURH4_G-U
https://www.youtube.com/watch?v=NOo1B7CqxJo
User’s Videos:
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