The consumers are changing their attitudes, are better informed and seek for the excellence in usability and services.
Design for All brings the opportunity for user-centred innovation and offers the following possibilities:
- Increase the number of users and clients.
 - Gain feedback on company strategy from potential and existing customers.
 - Prevent problems.
 - Reach new international markets.
 - Increase market share within the tourism sector.
 - Enhance external and internal reputation.
 - Anticipate trends.
 - Foster clients and customer loyalty.
 - Reduce costs in the medium term.
 - Innovate in products and services and find new lines of business
 - Transform products into services.
 - Focus the business on the client/user.
 - Consolidate the company’s ethical principles.
 - Increase company prestige.